management is the function responsible for championing new products throughout the front end of the product lifecycle, from
inception through launch. It is the "go-to" function that orchestrates internal activities and ensures the
best possible outcome for the product. In this course, participants will learn best practices in product management that they
can apply in their organization to improve the success rate of their products.
Key Learning Objectives
- Understand the "best
practices" in product management and how they can apply to the organisation
- Develop a more robust strategy for the product and product line
the front end of the product lifecycle more effectively (idea, concept, development, test, launch)
- Prepare to take the exam to become an AIPMM "Certified Product Manager®"
Who Should Attend?
course is designed for anyone involved in the product management function, working with internal resources to ensure successful
product /service definition, design, development and launch.
Continue to Course Outline >>
Managers, Senior Product Managers and Regional Product Managers
Line Managers, Group Product Managers
- Product Development Managers with
responsibility for the Product Management
- Senior Management responsible
for the product management function
Go to "Certified Product Marketing Manager" Course Overview
“Certified Product Manager”
and “Certified Product Marketing Manager” are registered trademarks of the Association of International Product
Marketing and Management (AIPMM)